New and Old Media Colliding

According to p.61 of "Convergence Culture," American Idol was not a dumb summer fling, but a conniving multimedia monster. Shameless product placement. Bloodless nostalgia. Incestuous corporoate hype. Like the show's Stepfrod divas-who dutifully parroted every shriek, quiver and growl from the Mariah Carey catalog- American Idol has absorbed the sins of our debauched culture and spit them out in a lump of reconstitued evil. And because we were so dazzled by its brazen lack of redeeming qualities, we stepped over the mess and happily followed it over the abyss."
I think that there is some shameless product placement of shows like American Idol. This phrase says that people follow this show to the and are zombies created by the media. The people who are on American Idol and other knock off shows are the same as usual- hence, the "Mariah Carey" catalog. Media has created stamped out shows that do not differ from one another.

Another point that hit me was on p.64, the section called "impress me." Apparently, the young male channel surfer decides if he wants to watch a channel or not in three seconds flat. Throw some ADHD in there, and the time count goes down even more.